A selection of work done with Corvus Insurance. Projects included but were not limited to insurance application documents, whitepaper reports on data trends, internal training documents, iconography and color development for the company’s design system, brand refresh work on the primary brand and on Wingman Insurance, social media ads, blog posts splash images, and logos for internal affinity groups.

Wingman brand refresh process:
Wingman Insurance was acquired by Corvus Insurance in late 2021. At the time, it had little brand equity. I led a project to wrap the visual design of Wingman into the Corvus umbrella while defining a sense of individual style. Throughout the project, I led a team of designers, marketers, and other stakeholders in discussing the direction and positioning of Wingman as it would fit into Corvus. Together, we developed dozens of iterations of iconography, colors, PDF designs, and social media templates. Through thorough examination of the values of Wingman and Corvus Insurance as a whole, we moved in a direction of positioning Wingman in a space that promoted personal connections and down-to-earth insurance experiences.

All Wings and Flight School logo processes:
During my time at Corvus, I worked with two internal groups to develop new logos. All Wings was an affinity group focused on representation and inclusion. This process involved several meetings with leadership figures within the group to discuss the values of diversity, safety, and comfort. The final direction depicts birds coming together for a common goal of unity. Flight School was an internal education series highlighting the skills and knowledge of various employees. The final direction focuses on this, showing a magpie perched upon a set of books to share.

A project involving retheming an existing board game, Rialto by Stefan Feld, into a new board game called Stockholm. The process included designing a game box, 8-page rulebook, game board, player boards, cards, and several other components.

Stockholm cards process:
Shown here are three of the seven card types included in the game box. I decided to set the game in the late eighteenth century in order to fit in with a popular board game genre based on European cities, to which Rialto belongs. Each card type in Rialto needed a retheme to match this time period in Swedish history. This involved a lot of research into important pieces of Swedish life, including objects such as the riksdaler, a currency of the time. I also looked into available rococo and lapland patterns to represent the time period in artistic history.

A selection of projects completed for the Brigham Education Institute and the Brigham Research Institute within Brigham & Women’s Hospital. Projects include digital display screens, event flyers, handouts, and materials for the annual research conference Discover Brigham.

Book Club digital display process:
When creating digital displays for Brigham & Women’s Hospital, I valued clarity highly. Displays play throughout the hospital to audiences including medical professionals, other Brigham employees, and patients and their families. Since the Brigham Education Institute’s events are open to everyone, capturing an inclusive feel is vital. Simple imagery that does not rely on prior knowledge but also represents key themes of the book in question worked well for the Medical Library Book Club series.

Discover Brigham program layout process:
The largest project related to Discover Brigham 2019 was the 32-page program to be given out to all attendees. I worked together with the senior designer at the Brigham Research Institute to develop an organized and concise printed piece to relay complex medical concepts and long lists of presenters to a public audience. We utilized available image assets to blend subtle background patterns with the bright color palette of Discover Brigham. For the layout, I worked within a flexible 6 column grid, allowing information to be presented in both 2-column and 3-column styles on the same page where convenient.

A selection of identity pieces created as a mock brand for Nubian Monuments from Abu Simbel to Philae, a UNESCO World Heritage Site. Identity overview, informational handout, letterhead, magazine ad, website homepage, and book spreads shown.

New Yorker ad process:
The challenge behind the magazine advertisement for this project was creating a simple yet demonstrative set of graphics to appear on the right-most column of three consecutive pages in New Yorker magazines. Images in use required significant cropping to fit within the confines of the column. Ensuring that I had chosen images that could be representative of the different types of pieces present in the art exhibit the ad describes and can be cropped in a comfortable way provided a good challenge. Using a rectangular grid helped keep readers focused and not overwhelmed from too much information.

A series of posters representing National Parks in the style of pop art and select spreads detailing my process for developing the National Parks series. Also includes logo and flyer design for Pine Ledge Farm, a local farmstand in Vernon, Vermont, and a mock brand extension for Adobe.

National Park Poster Process:
The goal of the National Park Service poster series was to represent an established organization in a different art style. Travel posters have been an integral part of the National Parks and American design for many decades. Combining the lush landscapes representative of existing travel posters with the stark lines and screen print patterns of the pop art style was challenging to convey. Finding images suited to a few colors and large areas of the same color proved a great benefit to creating harmony between the two styles in these comic-esque pieces.

Work created during a 6-month cooperative work experience at The Boston Beer Company. Pieces stretch across the companies 8 brands and encompass a variety of media forms and substrates. Artwork ©The Boston Beer Company. Other works do not necessarily express the views of Boston Beer.

Training Card Update Process:
I was tasked with updating the branding and standardizing the sizes of a set of training cards to be used for new sales representatives. The copy and diagrams for the cards had been done before, but in much older brand styles that didn't encompass the feel of Boston Beer today. I brought each card into a standard size of 5 by 7 inches, allowing the longer cards to read landscape while the folded cards could be presented comfortably in a small brochure style. The use of large block of blue falls in line with the Boston Beer company style, which is an extension of the Samuel Adams brand. For each card, careful adjustment of type sizes and hierarchy, particularly when dealing with bulleted lists of information.

Winter Orchard Menu Card Process:
The Winter Orchard menu card was the result of an order advertisement an Angry Orchard cocktail. Angry Orchard had not used a fully winter-themed Point of Sale piece in two years. I worked alongside the resident Angry Orchard artist to find appropriate assets from older Angry Orchard pieces. The snowy tree from the foreground was taken from a Fall Variety Pack from 2016, and the snowy trees in the background were taken from pieces from 2015. I pieced these together on one menu card and worked with Photoshop to edit and add various elements. Wind in the sky and snow in the air were added, whilst snowmen and patches of green grass were removed. This piece proved to be a useful exercise in stitching together assets and showed me how many skeletons can come together to form new life in a piece.

Information design pieces, including a detail of three travel experiences, components of a country study, and a process illustration.

Nigeria foldout process:
When creating the foldout poster conveying Nigerian statistics, I had a large volume of information I hoped to convey. I found value in organizing all of the information and experimenting with which kinds of charts, graphic, and tables would best suit each data point before considering the overall layout of the piece. I challenged myself to create a monochromatic color scheme to help convey how information is tied together in the infrastructure of the country. Through experimentation with different ways of showing data, I learned about the importance of relativity of size, space, and color within a piece and how to make large amounts of information digestible.

Social media infographic process:
I created the social media infographic during my internship at New Ground Creative. I enjoyed creating a plethora of icons to visualize data and gained a lot of interest in the concept of infographics. I chose the a color scheme that didn't utilize any colors involved with the eight social media application icons I made so as to avoid confusion.

Work for Comic Customs Creators Guild on Heroscapers, Northeastern University Association of Gaming Enthusiasts, and Tabletop & Alternative Gaming at Wentworth Institute of Technology.

NUAGE logo process:
In order to create the logo for Northeastern University Association of Gaming Enthusiasts, I discussed with the five other members of the executive board about the club's image. We determined that the club was a club for everyone, so our logo should reflect that. I decided to work with a classic emblem style, incorporating playing cards, dice, and meeples to reflect the club's value that all types of tabletop games are welcome. I chose a subdued red and blue for the color scheme to reflect the club's presence of both casual and competitive players.

Game cards:
The game cards shown at the bottom of the page were created as part of an ongoing project called the Comic Customs Creators Guild. A shifting staff of around two dozens collaborators have been consistently producing custom work for a tabletop game called Heroscape for ten years this April. I have been a collaborator on-and-off for eight years and participate in card art creation, concepting discussions, playtesting, project management, layout updates, and promotion for the project.

A series of posters representing my personal identity and a book detailing fifteen influences on my decision to become a designer.

Becoming a Designer book process:
The purpose of this book was to explore the things that influences me to choose design as a career. I spent a long time considering things from all periods of my life, especially my childhood, and discovered many influences that I had never previously put into words. I chose to organize my influences into collected objects, art styles, and designers. I learned more about myself in writing about my influences than I expected. I decided to keep the book small and experiment with a foldout page technique as a representation of my values of growth through learning and exploring reasoning behind my passions.

Campaign to encourage ecological behavior by comparing Boston, Massachusetts to Berlin, Germany.

Opt for Less poster process:
The Opt for Less poster went through countless iterations. My original concept was to outline five ways that Germany was more eco-friendly than the United States, but all of this information wasn't fitting into one poster successfully. I decided to create a poster for just one of the methods, and chose the high impact bicycles can have on reducing pollution. For the background icons, I used drawings I had done of bicycles in 30, 15, 10, 5, and 3 seconds as an exercise. The logo represents a complete world, where the green portion is less, but worth more than the grey portion.